Velveeta Gold Hair Dye

Client: Kraft Heinz

Zagwear, in collaboration with Velveeta and Kraft Heinz, has introduced Velveeta Gold hair dye! Julia Fox debuted the cheesy, golden locks at the Knicks Game in NYC in April 2024. It's not an April Fool's joke, although many were left scratching their heads in disbelief. This bold and cheesy hair dye is very much real and available on Amazon!